We know what it's like to
have a big dream

HerRoots started with one simple belief — women deserve a beauty supplement that actually works. We weren't backed by big investors or celebrity deals. Just a passion for clean ingredients and real results.

It wasn't easy. We tested dozens of formulas before landing on the perfect blend of Biotin, Collagen, and 10+ essential vitamins that our customers now swear by.

Today, thousands of women trust HerRoots as part of their daily routine — and we're just getting started.

HerRoots Founder

The Story of HerRoots

We know what it's like
to have a big dream

HerRoots was founded in New York City in 2021 — not in a corporate boardroom, but from a real frustration. We were tired of spending money on beauty supplements that promised everything and delivered nothing.

We didn't have big investors, celebrity deals, or much experience. What we had was determination and a deep belief that women deserve a supplement that actually works.

After months of testing formulas, we found the perfect blend — Biotin, Collagen, and 10+ essential vitamins in one delicious gummy. The results spoke for themselves.

Today, thousands of women across the country trust HerRoots as part of their daily routine. Every bottle is made in the USA, in an FDA-registered, GMP-certified facility — with the same care we had on day one.

— The HerRoots Team, New York City 🗽